Broadcast music · TV / Radio
One signature. Every defining moment on air.
ImaginaSON creates custom orchestral and cinematic sonic identities for television and radio. A coherent musical language designed to live across news, magazines, weather, special coverage, beds and editorial formats.
The ImaginaSON Signature
Listen — 22 seconds
01Positioning
One identity. Not a playlist.
A channel is not a sequence of disconnected tracks. It has a voice—and that voice should remain instantly recognizable, whatever the format, time slot or intensity of the news.
02One signature, multiple uses
One sonic DNA across the entire schedule
Independent concept study created for BFM TV: five uses, one coherent editorial direction. Each format carries its own energy without losing the identity of the channel.
Magazine
Openings, transitions and relaunches
News
Authority, pace and clarity
Headlines bed
Controlled tension beneath the voice
Weather
Clear transition and measured energy
Special coverage — “Bonjour”
The full concept in 22 seconds
Independent personal concept — not commissioned
03Hybrid
Where orchestra meets electronics.
From the tension of the bed to the power of the outro
A two-part construction: a bed that supports the information without overpowering it, followed by an immediate, expansive outro. Strings, brass and synthesis speak with one voice.
Hybrid
Bed + outro
04Sound serving picture
Music written to picture
Rhythm, silence and impact are shaped with the edit—not added as an afterthought.
Sound to picture
Original composition · synchronization
22H Max — redesign concept
Independent concept study for BFM TV
Independent personal concept — not commissioned
05One language, multiple intensities
Three musical worlds. One demand: a recognizable signature.
Institutional / Brand identity
Signatura
A four-note identity designed to be recognized before it is even named.
Signatura
Suspense / Factual storytelling
Documenta
Guitar and strings build a quiet narrative tension without overstating the story.
Documenta
Sport / Motorsport
Metalia
Direct, precise hard rock energy for automotive, motorcycle and high-impact programming.
Metalia
06Music for picture & documentary
Storytelling beyond broadcast.
The same orchestral language can support a documentary, evoke a period, reveal tension or bring scale to a story—without ever taking its place.
Epika
Orchestral · Epic
Romantic Battle
Orchestral · Emotional
07Collaboration
Created around your editorial direction
- 01Listen
Your editorial goals, formats and on-air pace.
- 02Define
The motif, sonic palette and level of intensity.
- 03Build
A coherent family of themes for every editorial use.
- 04Refine
Alongside your creative director and teams, until it feels inevitable.
“I warmly recommend Laurent, both for his personal qualities and for his expertise in sonic identity, composition and arrangement.”
ImaginaSON · SACEM composer · Radio experience · Brand culture